Flexible, Fixed, or Fixed Plus: Choose Your Best Funding Model

 

When launching on Linno Fund, selecting the right funding model is key to your campaign’s success. Linno Fund offers three distinct models: Flexible, Fixed, and the innovative Fixed Plus. Each model provides unique advantages tailored to different goals and backer expectations. 

Here’s a quick guide to help you decide which funding type best suits your campaign needs.

 

Flexible Funding: Keep What You Raise

 

Ideal for projects where any level of support can make a difference. With Flexible Funding, you get to keep all the funds pledged by backers, allowing you to move forward with the support you've received, without setting a specific funding target.

 

Fixed Funding: All-or-Nothing

 

In the Fixed Funding model, you only receive funds if you meet or exceed your goal. This model builds backer confidence by ensuring your project is fully funded and feasible before moving forward.

 

Fixed Plus Model: All-or-Nothing with Added Transparency

 

The Fixed Plus Model takes the traditional all-or-nothing approach and adds a layer of transparency for backers. Creators present in-depth information about their project, from business and marketing plans to trusted partnerships and market research. This model is perfect for campaigns that aim to provide backers with a professional, data-driven view of the project.

 

 

Key Features of the Fixed Plus Model:

 

1. Comprehensive Project Presentation:

Creators should present a clear and detailed narrative about their project that includes:

• Project Title & Overview: The title and a concise summary explaining the purpose, vision, and mission of the project.
• Goals: A detailed explanation of short-term and long-term goals, including specific milestones.
• Timeline: A step-by-step timeline showing key stages of the project, from initial development to delivery of rewards.
• Creator Story: A personal story about the creator(s) that highlights their passion, experience, and motivation behind launching the project.

 

 

2. Detailed Business and Marketing Plans:

In this section, creators should provide a clear breakdown of how they plan to use the funds raised and how they will promote their project:

• Budget Breakdown: Provide a detailed, transparent breakdown of costs, including marketing and shipping expenses.
• Marketing Strategy: Detail your promotional plans, such as social media campaigns, collaborations with influencers, and strategic partnerships.

 

 

3. Trusted Partnerships:

Showcasing robust partnerships increases the credibility and viability of your project:

• Key Collaborators: Detail significant companies, professionals, or advisors associated with your project, such as manufacturing partners or design experts.
• Partnership Proof: Present evidence of partnerships, like letters of intent, signed agreements, or endorsements from recognized partners, if available.

 

 

4. Professional Visuals:

Creators should provide high-quality visual materials to showcase the project’s development and design:

• Concept: Reveal the initial concepts of your project through drawings or blueprints.
• Prototypes: Share photos or videos of working prototypes or product samples to give a tangible sense of progress.
• Production Process: Include images or videos that highlight the production process.
• Finished Product: Display visuals of the final product to give backers a clear idea of what they can expect.

 

 

5. Market Research and Visibility Insights:

Creators should include data-driven insights to prove that their project has market potential:

• Target Market Analysis: Clearly identify and describe your target customers.
• Visibility Study: Outline and share strategies to enhance your project’s visibility, such as media outreach plans, collaborations with influencers, or community engagement tactics.

 

Stand Out with the Yellow (+) Badge

 

When you choose the Fixed Plus funding model, your campaign will be distinguished with a (+) sign in Yellow. This badge signals that your campaign follows the Fixed Plus model, setting your project apart as highly credible, professional, and trustworthy. This badge immediately grabs backers' attention, showcasing that your campaign provides a deeper level of transparency and commitment to delivering value.

This symbol conveys that your campaign offers an unparalleled level of professionalism, trustworthiness, and clarity, drawing backers’ attention and increasing the likelihood of support.

 

Why the Yellow (+) Badge Matters:

• Instant Credibility: The badge serves as a mark of quality, showing that your campaign has gone the extra mile to provide backers with detailed information and transparency.
• Increased Visibility: Backers seeking secure and well-documented projects will be drawn to campaigns with the Yellow (+) badge.
• Stronger Trust: The badge reinforces confidence by signaling that your campaign meets the highest standards of transparency and professionalism.

 

Approval Upon Document Upload

 

Once you’ve uploaded all the required documents, links, and supporting materials, your campaign will be reviewed and approved as quickly as possible. This means you can focus on promoting your project and reaching potential backers, knowing that your campaign meets all necessary standards for transparency and quality.

With the Fixed Plus Model, you’re not just running a campaign—you’re setting a new standard of trust, credibility, and professionalism that sets you apart from the rest. 

 

The Fixed Plus Model is ideal for backers seeking peace of mind in their support, as well as creators who want to elevate transparency and professionalism in their crowdfunding efforts.

 

Each funding model on Linno Fund offers a unique path, so choose the one that aligns best with your campaign’s goals and your backers’ expectations.